#28 of 50 · SUVs & crossovers
Toyota RAV4: importing one from Japan to Ireland
Ireland's top-selling family SUV, available as hybrid and plug-in.
Why Irish buyers choose it
The RAV4 is one of Ireland's best-selling SUVs new. The fifth generation (2019 onwards) hybrid is sold in Japan, and the RAV4 PHV plug-in is a powerful, economical option. Nearly new examples at auction can save thousands against Irish prices.
Real auction prices in Japan
| Year | Sold | Median price | Median km |
|---|---|---|---|
| 2026 | 267 | €26,795 | 1k km |
| 2025 | 166 | €20,289 | 11k km |
| 2024 | 249 | €18,392 | 26k km |
| 2023 | 618 | €16,349 | 41k km |
| 2022 | 464 | €15,328 | 47k km |
| 2021 | 946 | €12,955 | 59k km |
| 2020 | 752 | €11,992 | 70k km |
| 2019 | 980 | €11,658 | 77k km |
| 2016 | 12 | €5,434 | 97k km |
| 2015 | 29 | €4,179 | 109k km |
Auction hammer prices in Japan, before shipping, duty, VAT, VRT and fees.
Most compared with
- Honda CR-V
- Mazda CX-5
- Nissan X-Trail
- Hyundai Tucson
Importing it to Ireland
Japan-built, so it can qualify for 0% duty. The hybrid's CO₂ keeps VRT reasonable, and the PHV is even lower.
Japan-built: can qualify for 0% duty with documented origin. VAT at 23% and VRT apply to every import.
What to check
Irish OMSP for a RAV4 is high; run the VRT numbers carefully.
Frequently asked questions
How much does a Toyota RAV4 cost at auction in Japan?
The median auction price over the last three months was €12,827, with most selling between €10,740 and €15,693, before shipping, taxes and fees.
Is there import duty on a Toyota RAV4 from Japan?
Japan-built cars can qualify for 0% customs duty from February 2026 with documented Japanese origin.
What is the Toyota RAV4 most compared with?
Irish buyers most often compare it with the Honda CR-V, Mazda CX-5, Nissan X-Trail and Hyundai Tucson.